Guanfang Chen





OsteoLink3D/Concept Video/Visual/Printing01/06/2024
Video Screenshot / 视频静帧
Video Screenshot / 视频静帧
Video Screenshot / 视频静帧
Video StoryBoard and Scenario Design Drafts / 视频脚本和场景设计草稿
Video for OsteoLink / 作品视频 (Youtube)
Product Drafts / 产品设计草图
 Product Rendering & X-Ray Design / 产品渲染图与X光片设计
Poster Design / 海报设计
Poster Design / 海报设计
Publication Structure and Concept / 书籍设计框架与概念内容
Publication / 书籍设计
Publication / 书籍设计
Folder Design / 折页设计
Folder Design / 折页设计
Digital Media Extension for Project Design / 项目设计的数字媒介扩展
The core concept of this project revolves around the concern that the prevalent human behavior of excessive electronic device usage could lead to significant skeletal deformities in the future. This project explores the complex relationship between such modern lifestyles and skeletal changes, incorporating the theories of "Epigenetics" and "Phenotypic Plasticity". These theories suggest that environmental factors and sustained poor posture can affect gene expression through epigenetic mechanisms, leading to permanent changes in bones and muscles. Additionally, the project envisions a futuristic company, OsteoLink, as a savior that offers expensive bone-correcting wearable devices, while critiquing the unethical practices of contemporary tech companies regarding user data exploitation.


*     Product & Visual Design
*     3D Scene & Video
*     Publication/Folder/Poster
      









#     Dimensions
*      Publication  152mm x 208mm / page
*      Poster  420mm x 1050mm
*      Folder  210mm x 297mm

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